DigMar USA/Medical Billing Advisors

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DigMar USA/Medical Billing Advisors

Made Double His Salary As A High-Level Operations Employee

Background

Eric Etka is a doctor turned Marketing Agency owner who has been working at Amazon in Operations for the past five years. During the Covid-19 pandemic, he felt motivated to help entrepreneurs and created an agency that focuses on assisting medical billing companies and reducing stress for physicians so they can better serve their patients. 

Before meeting Totally Brand It and Brandie Grace Wong, Eric attempted to start his agency in the niche of physical therapy, chiropractic, and sports medicine, but found he was not making progress and wasting money. 

Initially, Eric spent around $20,000 on training and other expenses to get the agency off the ground, all of which were unsucessful.

Result

Working with Totally Brand It helped Eric define his message, create standard operating procedures, and predict his profit margins. 

He has since doubled his salary as a High Level Operations Employee, and DigMar USA has found success in helping medical billing companies. 

With two new staff members, Eric is able to step back and watch the agency grow, thanks to the repeatable and reliable sequence of operations created with Totally Brand It's help.

Process

  • Staffing
  • Vetted, trained and interviewed a team from scratch.
  • ​Help with planning and creation of SOPs to perform lead generation and fulfillment action steps. 
  • CRM Buildout + Client Acquisition Machine
  • Built an CRM system for not only DigMar USA to use to keep track of their leads and find their sales breaking points.
  • ​But also a CRM system for their clients to receive the leads they deliver and utilize the templates provided for DigMar USA’s clients to nurture their own leads.
  • Copywriting Sales Copy
  • Blogs can be written by AI, but sales copy, especially ones that resonate with leads, can’t be.
  • ​Nurturing templates for DigMar USA’s Clients written to help improve close rates and fulfillment.
  • ​Lead generation copy, it needs to start a conversation and of course turn leads into booked calls!
  • ​With the most relatable niched down copy, to of course, build a great relationship with leads whether they book a call or not.
  • Sales Structure
  • ​DigMar USA’s biggest strong suit is building an amazing rapport with leads.
  • ​On the flip side, sometimes that means the sales process either goes on for too long, or way too much effort is put into individual leads instead of evenly focusing on all leads! 
  • ​A sales structure was put in place and encouraged, along with some sales assets to move the needle faster for leads while building trust and credibility. 
  • Automations
  • ​Automations for the team to be notified when new leads or returning leads book calls.
  • ​Automation to add leads to CRM and organize them appropriately.
  • ​Automations to notify the team when new leads need to be delivered to clients.
  • ​More automations internally for finances, and more internal admin. 
  • Constant audits and improvements

Made Double His Salary As A High-Level Operations Employee

Background

Eric Etka is a doctor turned Marketing Agency owner who has been working at Amazon in Operations for the past five years. During the Covid-19 pandemic, he felt motivated to help entrepreneurs and created an agency that focuses on assisting medical billing companies and reducing stress for physicians so they can better serve their patients. 

Before meeting Totally Brand It and Brandie Grace Wong, Eric attempted to start his agency in the niche of physical therapy, chiropractic, and sports medicine, but found he was not making progress and wasting money. 

Initially, Eric spent around $20,000 on training and other expenses to get the agency off the ground, all of which were unsucessful.

Result

Working with Totally Brand It helped Eric define his message, create standard operating procedures, and predict his profit margins. 

He has since doubled his salary as a High Level Operations Employee, and DigMar USA has found success in helping medical billing companies. 

With two new staff members, Eric is able to step back and watch the agency grow, thanks to the repeatable and reliable sequence of operations created with Totally Brand It's help.

Process

  • Staffing
  • Vetted, trained and interviewed a team from scratch.
  • ​Help with planning and creation of SOPs to perform lead generation and fulfillment action steps. 
  • CRM Buildout + Client Acquisition Machine
  • Built an CRM system for not only DigMar USA to use to keep track of their leads and find their sales breaking points.
  • ​But also a CRM system for their clients to receive the leads they deliver and utilize the templates provided for DigMar USA’s clients to nurture their own leads.
  • Copywriting Sales Copy
  • Blogs can be written by AI, but sales copy, especially ones that resonate with leads, can’t be.
  • ​Nurturing templates for DigMar USA’s Clients written to help improve close rates and fulfillment.
  • ​Lead generation copy, it needs to start a conversation and of course turn leads into booked calls!
  • ​With the most relatable niched down copy, to of course, build a great relationship with leads whether they book a call or not.
  • Sales Structure
  • ​DigMar USA’s biggest strong suit is building an amazing rapport with leads.
  • ​On the flip side, sometimes that means the sales process either goes on for too long, or way too much effort is put into individual leads instead of evenly focusing on all leads! 
  • ​A sales structure was put in place and encouraged, along with some sales assets to move the needle faster for leads while building trust and credibility. 
  • Automations
  • ​Automations for the team to be notified when new leads or returning leads book calls.
  • ​Automation to add leads to CRM and organize them appropriately.
  • ​Automations to notify the team when new leads need to be delivered to clients.
  • ​More automations internally for finances, and more internal admin. 
  • Constant audits and improvements
Copyright 2023 - Totally Brand It - All Rights Reserved
Earnings Disclaimer Results may vary and testimonials are not claimed to represent typical results. All testimonials are real. These results are meant as a showcase of what the best, most motivated clients have done and should not be taken as average or typical results. You should assume that products, programs or personal recommendations made by Brandie and team, may result in compensation paid to me by those we recommend. We recommend resources that we use ourselves, unless it specifically states that we do not use that resource. We do recommend many products and services to my clients which we do not use ourselves. If you would rather that we not be compensated for these recommendations, search for the item and find a non-affiliate link to use. You should perform your own due diligence and use your own best judgment prior to making any investment decision pertaining to your business. By virtue of visiting this site or interacting with any portion of this site, you agree that you’re fully responsible for the investments you make and any outcomes that may result.
Copyright 2023 - Totally Brand It - All Rights Reserved
Earnings Disclaimer Results may vary and testimonials are not claimed to represent typical results. All testimonials are real. These results are meant as a showcase of what the best, most motivated clients have done and should not be taken as average or typical results. You should assume that products, programs or personal recommendations made by Brandie and team, may result in compensation paid to me by those we recommend. We recommend resources that we use ourselves, unless it specifically states that we do not use that resource. We do recommend many products and services to my clients which we do not use ourselves. If you would rather that we not be compensated for these recommendations, search for the item and find a non-affiliate link to use. You should perform your own due diligence and use your own best judgment prior to making any investment decision pertaining to your business. By virtue of visiting this site or interacting with any portion of this site, you agree that you’re fully responsible for the investments you make and any outcomes that may result.