Ranko Media

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ROAS Marketing Agency

40 Leads/Month, 70 Conversations At Once

Background

Ranko Media, formally New Reach Marketing, was already doing their own cold lead generation. It resulted in some booked calls and some new clients. But Nick, the Founder, felt like something was missing in their lead generation, which was immediately discovered and fixed during their Free Trial with us here at Totally Brand It. 

They provide organic backlink services for businesses, and their clients consist of Writer, Twillo and more. 

Result

After Totally Brand It and Ranko Media built a prospecting engine together, they now book up to 10 calls a week. More positive replies than they ever had before! They have up to 70 ongoing conversations with warmed up leads at a time with their new Email & LinkedIn Prospecting systems. 

Process

  • Solidify their niche. 
  • ​Before that, they had bounced from niche to niche, but now they focused their cold lead generation to SaaS companies.
  • Fixed and revamped their cold lead generation system.
  • ​Improved their Email Lead Generation to garner more positive replies from qualified leads, planned out systems to continuously follow up and book new leads every week. 
  • ​Added LinkedIn Prospecting as a new channel of cold outreach, effectively increasing their booked calls.
  • Created a client acquisition machine and sales agenda.
  • ​Set up well-written, value-packed and well-timed confirmation and reminder emails to help increase close rates and decrease no show rates. 
  • ​Created a sales agenda to assist in sales closing rate. 
  • Further optimizations. 
  • ​There is no such thing as “good”, we keep optimizing. As the prospecting engine continued to flourish, problems arose and Totally Brand It was there to help support their prospecting and sales team. Making sure that progress continued. 
  • Follow ups and replies copywriting mastery. 
  • ​The money’s in the follow ups. If you actually send the follow ups. Follow ups are easier to send if you lay out a system for them. And that’s what we did for Rank Media as well as write the follow ups together with them. 
  • ​Strategically wrote replies to resonate with their offer and their niche. 
  • Quality of leads
  • ​Assisted in teaching proper time saving and money saving techniques. 
  • Digital Assets
  • ​Creating free digital assets together to attract leads to book a call with Ranko Media.

$3000/Month Paying Client In 1 Week

Background

Before ROAS Marketing Agency started working with Totally Brand It, they did not have a built and customized CRM, or even a CRM in general! On top of that, they were spending a lot of time talking to and closing lower quality leads, which meant that they were charging less in monthly retainers. 

When Totally Brand It came knocking on their door, ROAS Marketing Agency was looking for solutions to two problems: How to talk to only qualified leads, and how to make sure their leads don’t get lost and are nurtured until they CLOSE. 

Result

ROAS Marketing Agency now has a Client Acquisition Machine built by Totally Brand It that runs 24/7! In their first week of working with Totally Brand It, they had 10 filtered leads that we personally called up and qualified before sending them over to ROAS Marketing Agency. One of those high-quality, qualified Leads closed with ROAS Marketing Agency CLOSED. All in the first week! 

Because Totally Brand It called all 10 of the filtered leads, that saved ROAS Marketing Agency at least 5 hours of Demonstration calls with 9 of the unqualified leads. 

Today, ROAS Marketing Agency is receiving 25 filtered leads a week, that we call to qualify. 

But the real biggest asset was the Client Acquisition Machine created by Totally Brand It, that made sure no qualified and HOT LEADS slip through the crack ever again! 

Process

  • Created messaging with the pain points of ROAS Marketing Agency’s target market in mind. 
  • ​​Started sending 500-600 messages a day for Lead Generation.
  • ​​​​Implemented the “7 Hours of Content Rule”. High-Quality Leads need 7 hours of content to close. 
  • ​​​​Built out and programmed their CRM to catch Leads and CLOSE them while they’re HOT.
  • Softwares used: Close.io, Slack, Zapier, Calendly.
  • ​Created systems around the Nurturing Emails that we wrote for them to stay on the Lead’s Radar. 
  • ​​Created Automated Reminders and informative emails that send out when a Lead books a Discovery Call or a Demonstration call with ROAS Marketing Agency themselves (Not Calendly Reminders). 
  • Called the Leads for Discovery calls with Totally Brand It!
  • Our Success Representative called up the leads, qualified them, booked them in for a Demonstration Call, and got them excited to speak to ROAS Marketing Agency.
  • ​​Called Leads that promised they would close after a Demonstration call to check in. 
  • ​Send out SMS messages to ask Leads if they have checked their emails yet.
  • Created Sales Assets to increase reply and booking rates.
  • Sales Letter
  • ​Sales Funnel
  • ​Wrote and published Case Studies. 
Copyright 2023 - Totally Brand It - All Rights Reserved
Earnings Disclaimer Results may vary and testimonials are not claimed to represent typical results. All testimonials are real. These results are meant as a showcase of what the best, most motivated clients have done and should not be taken as average or typical results. You should assume that products, programs or personal recommendations made by Brandie and team, may result in compensation paid to me by those we recommend. We recommend resources that we use ourselves, unless it specifically states that we do not use that resource. We do recommend many products and services to my clients which we do not use ourselves. If you would rather that we not be compensated for these recommendations, search for the item and find a non-affiliate link to use. You should perform your own due diligence and use your own best judgment prior to making any investment decision pertaining to your business. By virtue of visiting this site or interacting with any portion of this site, you agree that you’re fully responsible for the investments you make and any outcomes that may result.
Copyright 2023 - Totally Brand It - All Rights Reserved
Earnings Disclaimer Results may vary and testimonials are not claimed to represent typical results. All testimonials are real. These results are meant as a showcase of what the best, most motivated clients have done and should not be taken as average or typical results. You should assume that products, programs or personal recommendations made by Brandie and team, may result in compensation paid to me by those we recommend. We recommend resources that we use ourselves, unless it specifically states that we do not use that resource. We do recommend many products and services to my clients which we do not use ourselves. If you would rather that we not be compensated for these recommendations, search for the item and find a non-affiliate link to use. You should perform your own due diligence and use your own best judgment prior to making any investment decision pertaining to your business. By virtue of visiting this site or interacting with any portion of this site, you agree that you’re fully responsible for the investments you make and any outcomes that may result.